California

For vacation my extended family and I rented a beach house along Mission Beach (San Diego, CA). The place was very recently redone and you could tell that an interior decorator had coordinated the inside of the place. The walls were solid color - modern, and the kitchen was up-to date. The wall-decor was tasteful and reflective of the locale - flip flops, surf boards, sea shells, sand dollars. In fact - one print that caught my eye was a sand-dollar print - a sepia tone photo. Looking through my P. Graham Dunn spring supplement (keep one with you at all times) I saw that it was the same print as the SFL68!

Now go back 3 months: I was with an un-named Midwestern customer and she felt that this print, this image, was weak and not going to sell. Was she right or wrong?

Well, I would say that for her region and customer demographic she was probably right. However, someone (interior decorator from mission beach...) in California would disagree. What I'm getting at is that geographic region effects the culture, tastes and interests of a person. As PGD product line evolves I would like to see more art, along with other products, created specifically for these different regions and maybe even offered in regional packages!

Pd